All Lecture Events (3)
September 8Monday
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Accessible Dashboards & Recognition
September 8, 2008 from 5:30pm to 7pm – Adobe Systems Inc. Web 2.0 brought stakeholders a new era of self-managed two-way communication in most facets of business. What better way to motivate people than to allow them a sense of control in how they're measur… Organized by SBODN - Speaker: Lynn Hunsaker | Type: Lecture
September 11Thursday
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Marketing Metrics Mojo
September 11, 2008 at 11:45am – Fresno, CA Marketing is an investment. But in a tough economy, marketers are called to demonstrate value with smart choices, accountability and tangible performance. Guest speaker Lynn Hunsaker will equip us wi… Organized by Lynn Hunsaker | Type: Lecture
October 8Wednesday
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Leading Indicator Dashboards
October 8, 2008 at 8am – UC-Santa Cruz Extension in Cupertino Measuring the right things improves your ability to predict outcomes, motivate desired behaviors, and earn needed resources and clout. Most metrics we focus on, such as revenue, profit, market share… Organized by Project Mgt / Program Mgt SIG - Chalk Inst. (Lynn Hunsaker = speaker) | Type: Lecture
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A presentation on the need to transition from CRM to Customer Equity Management
Posted by Paul Roemer on July 12, 2008 at 4:30pm
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